JLL Real Views – Can Saudi Arabia Build a Popular Tourist Destination? – By Neasa MacErlean

Tourism in the Middle East has long been dominated by the high-end resorts in Dubai, Egypt and Jordan yet they could soon have a new challenger in their midst. Saudi Arabia is turning its attention to tourism and entertainment as it seeks to not only reposition its economy but also meet a pent-up demand for greater leisure options within its own population.

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