Hotel Marketing News

Europe Hotel Performance Well Above Pre-Recession Levels

The European hotel industry reported occupancy reached an all-time high between January and September 2017, despite terrorism and other market challenges. Powered by WPeMatico


172 Room Four Points by Sheraton Nairobi Airport Hotel Opens

Strategically situated within the main complex of the Jomo Kenyatta International Airport, the hotel is within easy reach from major highways and overlooks the famous Nairobi National Park. Powered by WPeMatico


Michael Coury Named Corporate Executive Chef for Hard Rock International

In his new role, Coury will draw on 25 years of experience in the restaurant industry, to lead culinary efforts and menu innovation for 178 corporate and franchise locations around the world. Coury will report directly to Hard Rock Cafe’s Vice President of Food and Beverage, Leigh Merritt. Powered by WPeMatico


5 Useful Tips For A More Successful Newsletter

Now that you have prepared your first newsletter and created an impactful email subject line, you now must optimize your newsletter’s contents. The average email user receives about 147 emails per day and deletes about 48% of them. If readers decide to open your newsletter, you cannot disappoint them! You must also incite readers to perform a specific action when they read your newsletter. If you haven’t optimized your email’s contents, it will end up in the trash like all the others. That is why it is so important to optimize your newsletter’s structure, content and call to action. Choose


RevPAR slowdown could lead to lack of ‘investor interest’

Some investors could become wary of hotel assets due to RevPAR (rooms revenue per available room) plateaus amid predictions of labour shortages and increasing costs, according to the Hotel Bulletin Q3 2017 published this week by HVS, AlixPartners, STR and AM:PM. The Bulletin reports that in Q3 2017 average growth in RevPAR at 5% was the lowest level since Q1 2016, although the overall long-term outlook for UK hotels remains positive. While these results outpace UK GDP growth, which has averaged below 1% in the same period, the impact of a lower growth environment, global political uncertainty and an increasing


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