Archive for the whitepaper Category

How Can You Make The Most Out Of Your Digital Marketing Plan In 2018?

Measure, measure, measure.  Milestone Inc. recently published a new white paper – Maximize the Impact of Your Digital Marketing with Better Insights.  Focused on ensuring a company’s digital marketing spend is applied effectively and correctly, the white paper tells business owners: Why it’s critical to understand what your consumer is doing Why you must understand how your consumer is finding you and completing transactions “At the heart of digital marketing, we still have a fundamental concern,” said Walter Paliska, VP of Marketing for Milestone, “marketers struggle every day with understanding what’s working and what needs to be adjusted. Providing insights


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