Hotel Marketing News

New TravelClick Study and Data Project 2017 As a Record Year for GDS Hotel Bookings

Despite the Rise of Airbnb Among Consumers, Travel Agents Still Predominantly Book through GDS Powered by WPeMatico


Travelodge to hire 875 additional Christmas staff

Travelodge, one of the UK’s largest independent hotel chains which operate over 550 hotels across the UK, Ireland and Spain is looking to fill 875 positions in the countdown to Christmas. The company is looking to fill 850 positions based in Travelodge hotels across the country for the following roles: Receptionist, Team Member, Guest Room Cleaner and Bar Café Team Member. There are also 55 roles available for Hotel Manager and Assistant Hotel Manager roles too. For its forthcoming six new hotel openings which are all scheduled to open from now till Christmas in: Newcastle, Bath, Inverness, Redhill, Melksham and


Bookassist CEO Des O’Mahony discusses Cost Per Acquisition

Bookassist CEO Des O’Mahony discusses the metrics of Cost Per Acquisition, what hotels can do to measure it properly, and how they can leverage the knowledge it brings. In particular, the fact that hotels often hamper their own ability to drive direct business is discussed. The interview is with Stephen Dudley from Fáilte Ireland, Ireland’s National Tourism Development Authority. The interview is a follow up to Bookassist’s contribution to the Fáilte Ireland CPA report released in late 2016. Powered by WPeMatico


Must-Read Whitepaper Available: The Smart Hotelier’s Guide to 2018 Digital Marketing & Technology Budget Planning

Budgeting season: the time to analyze what initiatives are driving performance, review trends in the industry that should be taken into account when constructing your budget, and start thinking about any major upgrades your property needs to take in its digital technology and marketing strategy. Powered by WPeMatico


We Need to Talk About Hotel Marketing Metrics

Unfortunately for hotel marketers, our industry is drowning in metrics. Powered by WPeMatico

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