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The Power of Pinterest

Free eBook downloads to help you set up, optimize, and succeed at using Pinterest for your hotel. Pinterest is much more than just a dream board. 93% of Pinterest users (known as Pinners) use Pinterest to plan out future purchases. One huge difference between Pinterest and other social networks is brand engagement. According to Censuswide, brands on Pinterest are more trusted than brand content Facebook, Twitter, and Instagram. In fact, a whopping 75% of all saved Pinterest content was created by businesses. Brands use Pinterest to increase brand awareness, favorability, perception, and intent to purchase. And Pinterest reports that Pinners

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