Archive for the Fourth Category

Negative reviews? 85% would ‘rather leave positive ones’

Some 85% of hospitality customers are more inclined to leave a positive review than a negative one, a survey from hospitality software partners Fourth has found. The survey, which took a sample of 1,500 dining consumers, revealed that customers left on average 3.4 reviews a year and the core drivers behind leaving a positive review were: quality food (87%), attentive staff (69.4%), and quick service (46.7%). The findings also highlighted that younger consumers aged between 16 to 29 were twice as likely to leave a negative review as their older counterparts, aged 45 to 59. The survey also found that

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